Since the beginning of the internet, streaming content has been a vital source of communication and information. With musicians like Linkin Park, who were the first to start streaming their own music (this is how they gained their fan following in the beginning) creating their own content and copyrighting their own material gave them the freedom that most artists do not have these days. YouTube has been a real game changer in streaming content and is now the second most popular search engine on the internet, right behind Google.