Social media strategy for spiritual entrepreneurs can be challenging, but it won’t be with AI and an aligned throat chakra! Read how you need both to be successful.

Your root chakra is one of the most important parts of your business. It rules your income and revenue. Learn how to unblock it in your business by doing these steps.

Your throat chakra is one of the most important parts of your business. It rules communication and branding. Learn how to unblock it in your business by doing these steps.

Empaths or highly sensitive people are probably one of the most misunderstood groups on the planet. We are sensitive to loud noises and sounds, so we can't always be in large areas. Imagine being an empathic entrepreneur, someone who constantly has to go out, shake hands, and meet people all day. How would that feel? Some of you might get energy just from meeting so many people, for empaths we are different. Most of us were probably misunderstood our entire lives, I know I was. I was seen as the weird kid, the quiet kid, the kid that just wanted to be left alone with her one or two friends. I didn't really care how people viewed me cause I knew I was different, however it was on a different level when I became an entrepreneur.

A lot of people who aren't familiar with social media strategists or social media managers will have no idea what in the heck they do. In fact, this is probably the most commonly asked question I get. "What do you actually DO?" "Do you just play around on Facebook all day?" "I mean, why do I have to pay you to post the same thing on social media? I can get my little cousin/nephew/daughter to do that." I am going to debunk five common myths or maybe the most common attitudes that business owners have about social media strategists or managers.

When we think about our business we tend to operate with our left side brain. That is our logical, critical thinking side. It's where we tend to make all of our decisions as a CEO. However, as empaths, psychic intuitive, and just all-around spiritual people, we tend to use both in our decision making. All of last year it seems that all my lower chakras were really off balance, and I saw some reiki practitioners about it too. I was really stressed, tired and I got sick earlier this year. It looked to be COVID and I felt like I was never going to recover. For a long time, I wasn't closing the leads that I wanted to close, and it seemed that nothing was moving. However, when I started to purge all of my emotions that were clearly coming from my root, sacral, and solar plexus, it was a release that needed to happen.

2020 was an insane year all around. There were so many businesses that either folded or thrived in 2020. I would like to say I was one of those businesses that thrived. I have never been the type to boast about my income on social media or talk about the new things I bought from the new money that came in, but I would like to say I am living a comfortable life like I always have been. I definitely think I should aim higher though and no I don't have a vision board (yet), however, a Tesla is in my future!

Ah, it's that time of the year! Snow is on the ground, gingerbread cookies are baking, and the Christmas lights are flashing. It's also time to re-strategize for the new year. Have you asked yourself the following: what worked, what didn't, and what can you do better? If you haven't now is a great time to ask yourself these questions. What worked for me? Getting consistent on social media. What didn't work? Not showing up on camera more. What can I do better? Getting more consistent about being on camera and asking for the sale. Creating space for allowing creativity to flow freely is another thing I am working on this year.

Manifestation. I learned about how to manifest your dream life this year, and it's been going well. When you manifest things in your life, you have to remember to be grateful for what you already have. Coming from a place of thankfulness will allow you to have more things to come into your life. I have been manifesting more clients, more gigs, more business relationships, and less stress! It's been looking good so far! I am planning on going bigger, leveling up, and creating more space for doing what I love to do the most! What have you been manifesting this year?

2021 is just around the corner and if you don't have a marketing plan in place already now is the time to start planning! Social media has really boomed this year because of the pandemic and if you aren't paying attention to your social media it's high time that you need to. As of July 2020, the average person is spending two hours a day on social media, spanning eight different social media platforms, according to The Global WebIndex. This is an incredibly powerful statistic considering there are many people still not using social media as part of their marketing tool belt.

If you are an empathic entrepreneur, and you are constantly on social media. You may be wondering why you should even be on social media right now. Social media is a great tool, but that is what is - a tool. Tools can either help you and your business or not help you at all, depending on how you use it. More importantly, what kind of energy you are putting into social media? Are you going on social media because you are anticipating negative energy? Are you going on social media because you are anticipating positive energy? Are posting with positive intentions or negative intentions on social media? These are the questions we must ask ourselves before and after we get on social media.

We've been in the digital world for the last 25 years but the way we are consuming content now is at an insane speed. Take a look at the iPhone. When it first debuted back in 2007 no one thought that it would be in the hands of most Americans. Think about it, before the iPhone, we all were just surfing the net at our home offices, or if you were like me just reading books at the trailer while you were on break during your shift of being an usher at the local amusement park. We were all consuming content at a slower pace because the information wasn't in the palm of all of our hands at the time, Well, unless you had a Blackberry.

I recently did a podcast with Haley Helveston about how to open up your third eye and it was incredible! This year has kinda thrown everyone in for a major loop, right? All the eclipses, retrogrades, and planets all in misalignment it's no wonder we are all in the position where we are now. I do think now is a good time to really get in tuned with self and learn how to really open our third eye. There's a ton of ways you can do it and no you don't have to make a special concoction to do it either. Every single person on this planet has the ability to tap into their psychic ability. Just like there are amazing athletes, singers, actors, scientists, and leaders on this planet with a god-given gift, there are also people that have a God-given ability to see with their third eye.

The state of social media right now is still up in the air. With organic reach on most social media channels, (mostly Facebook and Instagram) taking a dive, it's no wonder that a lot of businesses are turning to ads to generate even a little bit of income. It's no secret that Facebook (and all of the social media sites Facebook has bought) is very pay for play these days. However, there is still a way you can reach the people you want without paying a lot in ads. You can of course go live on Facebook, and push stories on your Facebook and Instagram page. You can also break into unchartered grounds like TikTok, Pinterest, and LinkedIn. With all of these strategies, you should also learn the art of the DM.

Referrals are some of the best ways to get new clients or customers for many businesses. That simple "hey, this person or service was really good from this business, you should go to them" is a great way for people to gain business. This was the way it has been for many years until the internet came along. From the late 90's to the early 2000's it was all about how good your website was and how well you engaged with your audience via blog comments and message boards. Now it's all about how well you can engage with folks on social media, how can you captivate your audience, how can you make them stop and look at the picture or video on their feed? More importantly, how quickly can they share your content to their friends?

I've been wanting to do this post for a while, because I think the comparison is very true. Like online dating, when anyone starts they don't know what they could be getting themselves into. They meet people that are friendly at first and might seem like they could be the perfect match, however upon meeting in person, they find out it's not the case. This happens way too often in business as well; you see a great potential customer or client, you even talk on the phone a little bit and meet them in person, but when it comes to closing the deal, you get ghosted. Or maybe you do close the deal, only to figure out they lied on their profile and wanted to hookup with you.

You know what they say, becoming a successful brand is easy, maintaining your status and business model is hard. This is especially true on social media because 96% of the people that discuss brands online do not follow those brands’ owned profiles. In 2018, if you are not on social media, your brand does not exist. While some may consider this faulty logic because they get their business via referral, but, the truth of the matter is that their audience is already on social media. With over 2.6 billion users, you can easily find ten people you know that is one at least one social media platform. If you are one of those brands that does not know what to do on social media, here are five things you shouldn't be doing.

Diversity is Important, but What Does it Have to do with Stock Photos?

Whether you are using your them for your website or just a regular social media graphic, if you want to brand your business, it's important to have good stock photos in hand. It is also important for you to keep your message consistent with your branding. For example, if your business sells products or services that would only market to minorities, then the stock photos on your website would have to be consistent with that. In fact, a recent survey done by Shutterstock says that "34 percent are using more images with racial diversity and 24 percent with more females". The survey also notes that there is a trend for marketing professionals that prefer stock photos with non professional models, as they will make a photo much more relatable to audiences.